Media & Marketing
Design sense that drives conversions.
A team of creative technicians who deliver quality media content and effective advertising strategies. We have produced video and campaigns for brands including Walmart, State Farm, Welch’s and LEGO, and today we help you harness AI to create more, test more and convert more.
Strategy
Multi-channeled, media-rich campaign strategies planned around clear goals. We are your planning and strategy mavericks.
Automation
Funnel optimization and marketing automation for high performance experiences that run around the clock.
Powerful Solutions
Professional video, original music and audio, and animation for all of your product, event and marketing essentials.
The AI advantage
Decades of media. Now amplified by AI.
We have spent years producing video, campaigns and content for national brands, universities and small businesses. Now we help you harness the power of AI to generate more creative, in more formats, for more audiences, without losing your brand voice.
More creative, faster
AI-assisted scripting, storyboarding, editing and versioning turn one shoot into dozens of assets.
Personalized at scale
Ad and email variations tailored to each audience, generated and tested automatically.
Every channel covered
Long-form video becomes shorts, social posts, blog articles and emails in hours, not weeks.
Product preview
AI creative with a human eye on every frame.
An example of the review console behind our AI creative work: agents produce and check, a person approves before anything runs. Press play to watch one review. Sample data.
AD-221 · Spring launch, vertical video
Ready for test group B. Captions checked, claims match the approved list, disclosure label present.
What’s included
Media, marketing and marketing technology, end to end.
Video production and animation
Concept-to-delivery video for brands, products and events, including scripting, filming, editing, motion graphics, aerial drone footage and original audio.
- Commercials and brand films
- Product, explainer and testimonial videos
- Animation and motion design
Campaign strategy and creative
Promotional campaigns and incentive programs planned around clear audiences and goals, then measured on pipeline and revenue, not vanity metrics.
- Audience and positioning research
- Campaign concepts and creative direction
- Performance reporting tied to revenue
Marketing automation and martech
Nurture journeys, lead scoring and integrations across HubSpot, Marketo, ActiveCampaign and your CRM, so every platform talks to each other and every lead is tracked.
- Martech stack audits and roadmaps
- Nurture, scoring and routing
- CRM and marketing integration
Analytics and attribution
Tracking, dashboards and attribution models that show which channels and campaigns actually drive revenue.
- Analytics and tag management
- Conversion and attribution tracking
- Marketing performance dashboards
Content, design and influencer marketing
On-brand graphics, social content and creator partnerships that keep your story consistent everywhere your customers spend time.
- Brand and campaign design
- Social and editorial content
- Influencer partnerships
In their words
“That unusual combination of right-brain, visionary artistic ability with left-brain, supergeek knowledge.”
Darren Starwynn
Media & Marketing questions
Which brands have you created video and marketing for?
Launchpad has produced video and marketing campaigns for brands including Walmart, State Farm, Walgreens, Welch’s and LEGO, as well as universities, startups and local businesses.
How does AI help with media production?
AI speeds up scripting, storyboarding, editing, versioning and localization, and turns long-form video into short clips, posts and articles, so one production feeds every channel.
Do you set up marketing automation?
Yes. We implement nurture journeys, lead scoring and CRM integration in HubSpot, Marketo, ActiveCampaign and other platforms.
Do you still offer video production?
Yes. Video production remains a core service, from commercials and brand films to product videos, event coverage and animation.
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Inquiries
Begin a conversation.
Tell us what you are building. A senior partner will reply personally within one business day.